AUSTRALIASIAN MARKET REPORT: HOW TO ADAPT TO THE NEW NORMAL
COVID-19 forced the rapid and unexpected closure of venues across Australia, changing the operating environment with unprecedented speed and leaving managers scrambling to adapt to the new realities.
Carried out in collaboration with Australasian Gaming Expo and Forecast Australia, Asia Gaming Brief has released the results of a nationwide survey asking more than 500 pubs and clubs, ranging from a turnover of $1 million to more than $100 million, about their experiences in handling the crisis.
The extensive survey of venues across the country found that the majority still expect it to be a year before a full recovery can be achieved. However, lessons are being learned as to how to adjust business strategies to mitigate the impact.
Among the clear standouts are a greater focus on the communication and loyalty of both customers and staff.
The survey shares valuable insights that translate into actionable business intelligence for any operator tasked with managing a business both safely and profitably.
Results can be accessed via the www.asiagamingdata.com website and is available in three different formats.
INFOGRAPHIC
Key data points from the survey are presented in an easy to assimilate infographic.
Find answers to questions such as the impact of Covid-19 on visitation levels and what were the most popular measures to ensure social distancing between EGMs.
Find when staffing levels will return to normal and what the key stumbling blocks are when it comes to handling cash flow.
MARKET REPORT
The full market report provides an analysis of the survey results, detailing important trends observed in the data. The Market Report integrates data from the questionnaire with other industry research from government and commercial sources to provide a comprehensive view of the current state of the industry.
The report provides business intelligence to help shape future planning and strategy, sharing key insights from others in the industry.
INTERACTIVE DASHBOARD
The dashboard provides a deeper dive into the available data in a fully interactive format, allowing the user to tailor the information to suit the needs of their individual business.
The data can be sorted by region, venue type, metropolitan area and much more, providing multiple opportunities for industry comparison across a wide variety of data points.
More information and pricing can be found on www.asiagamingdata.com