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A SIMPLE APPROACH TO SECURITY IN NEW (OR REFURBISHED) VENUES.

The most costly part of any building project or refurbishment is driven by variations and re-work – changes to work already done. Not only do re-works add cost but they also push out completion dates…

THERMAL BODY TEMPERATURE READERS – ADDED PROTECTION AFTER DEC REOPENING

NSW venues can reopen to all customers, both vaccinated and unvaccinated (at their discretion) after Dec 15, and the QLD government has this week announced borders will open to fully vaccinated interstate…

FOUR CORE GUEST METRICS TO FOLLOW

When evaluating any database to understand the health of a gaming business, I largely look at four core guest metrics to understand growth or decline. Although there is a multitude of ways to slice and…

ARISTOCRAT LODGES SELF-DISINFECTING POKER MACHINE PATENT IN THE US

Australian poker machine manufacturer Aristocrat Leisure has filed a patent in the United States for self-disinfecting poker machines. The Australian Financial Review reports that as the COVID-19…

NEW DEMOGRAPHIC AND BEHAVIOURAL TREND RESEARCH

Only occasionally in history do massive demographic changes combine with huge social shifts, ongoing generational transitions and unprecedented technological innovation so that within the span of a decade…

REGIONAL POKIES A TARGET FOR MONEY LAUNDERING

Regional pubs and clubs have been the target of criminal gangs who are using poker machines to launder the proceeds of illegal drug dealing and prostitution. The ABC reports that tens of thousands…

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THE DEFINITIVE GUIDE TO ENGAGING EMAIL MARKETING

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MAKE LOVE NOT SPAM

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E-MAIL MARKETING: BEST PRACTICES FOR SMALL BUSINESSES

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DON’T FORGET GAMING VARIETY

Most of us realise that Aristocrat have a number of great games at the moment but an analysis of the Top 1c games in NSW suggests we need to keep an eye on game variety too. If we just investigate the…

GO FOR LONGEST AND STRONGEST WHEN DOING CONVERSIONS

AGT pull even closer to Aristocrat when you look at the Top 100 1 cent games in NSW largely because they have so many successful games that have been in the market for years. With most of us focusing on…