EAGLEi360’S CAMPAIGN AND COMMS MODULE GETS AN UPGRADE

EAGLEi360, the advanced Business Intelligence tool from Next Payments has taken Marketing, Communications, and Campaigns to a whole new level!

Built for clubs, pubs, and hotels across Australia, EAGLEi360 connects gaming, loyalty, point of sale and membership data into one powerful platform – giving venues a complete overview of what’s happening on the floor, at the bar, in the gaming room, with members, and more. No more chasing numbers across different systems. Just one clear picture, ready when you need it.

And now the Campaigns and Communications module has had a serious upgrade! The improved module boasts significant changes to the functionality and capabilities – allowing users to create, build, send, and report on campaigns all from the one workflow.

What’s New?

Recurring Campaigns
Automate member communications with campaigns that run on a scheduled basis. Perfect for birthday offers, win-back campaigns, seasonal promotions and ongoing member engagement initiatives.

Campaign Rewards Management
Assign rewards directly to campaigns with configurable budget controls and redemption tracking, giving venues clear visibility of offer performance and member engagement.

Integrated Content Builder
Create and send SMS and email communications directly within EAGLEi360 using an intuitive visual editor. Smart channel prioritisation delivers messages via SMS first, with email automatically used as a fallback where required.

Real-Time ROI Reporting
Measure campaign performance instantly with automated reporting on delivery, engagement, redemption, reward costs and revenue outcomes, helping marketers clearly demonstrate return on investment.

The Results?

Stronger cut-through, less admin, deeper insights, and more effective marketing campaigns, empowering your venue to make data-driven decisions with confidence.

It’s marketing that works the way your venue runs: connected, in real time, and always one step ahead.

To discover what EAGLEi360 can do for your venue, book in a personalised product demonstration. Contact Next Payments at 1300 659 918 or on