Customer Service / Loyalty
All the latest customer service/loyalty news from the industry
Recent Articles
CUSTOMER EXPERIENCES THAT TRANSCEND THE COST-OF-LIVING CHALLENGE
Resilience Amidst Crisis: CTA Training Specialists are Helping You Craft Customer Experiences that Transcend the Cost-of-Living Challenge
How many times have you gone to finalise a transaction for a…
HOW TO PLAN & EXECUTE EFFECTIVE ‘WELCOME’ EMAILS
On average, 'welcome' emails receive an unusually high open rate of 50% -- making them 86% more effective than newsletters.
These emails are responsible for setting the tone and creating expectations…
YOUR FIVE-STEP SERVICE WALKABOUT
It’s that time of the year again to step out of that office chair and onto the floor. You’re embarking on a journey of observation, immersing yourself in the frontline operations to witness firsthand…
TAKE THE EBET CUSTOMER JOURNEY AT THE AGE
You have probably heard about the “it factor”; that indefinable something that makes someone, or something special. Ebet, with its’ relaunch and resurgence has definitely got ‘it’ – new products,…
REPORT: FOR LOVE OR MONEY 2023
This year introduces the 11th edition of the annual For Love or Money consumer research study taking the pulse on customer loyalty and loyalty programs in Australia. The benchmarks were first established…
All Articles
WHY DO CUSTOMERS APPEAR TO BE GETTING ANGRIER?
If you work in the hospitality industry, you may have noticed that customers seem to be getting angrier and more rude lately. You may have experienced verbal abuse, threats, or even physical violence from…
HOW CUSTOMER REVIEWS SHAPE CUSTOMER EXPERIENCE
Customer experience (CX) is the sum of all the interactions and emotions that a customer has with a brand throughout their journey. CX is a key driver of customer loyalty, retention, and satisfaction.…
INSIDER TIPS, TOOLS & TACTICS – GAMING/MARKETING
Designed for pubs and small-medium clubs, it is the perfect course for a venue manager with an operational background who wants to better understand and maximise their major revenue stream, or for a marketing…
BARRINGTON’S VIP HOST MANAGEMENT COURSE RETURNS IN MAY
Teaming up with The Drop, Be Trained by Barringtons have created the VIP Host Management Program, the first of its kind to be designed specifically for the Australian gaming market. Focusing on the areas…
INSIDER TIPS, TOOLS & TACTICS – GAMING/MARKETING
Designed for pubs and small-medium clubs, it is the perfect course for a venue manager with an operational background who wants to better understand and maximise their major revenue stream, or for a marketing…
BARRINGTON’S VIP HOST MANAGEMENT COURSE RETURNS IN MAY
Teaming up with The Drop, Be Trained by Barringtons have created the VIP Host Management Program, the first of its kind to be designed specifically for the Australian gaming market. Focusing on the areas…