Customer Service / Loyalty

All the latest customer service/loyalty news from the industry

Recent Articles

HOW CLUB AUSTRAL IS TRANSFORMING PATRON LOYALTY INTO ITS STRONGEST GROWTH ASSET

For more than 50 years, Austral Bowling Club (Club Austral) has stood as a cornerstone of south-western Sydney, a welcoming hub where "everyone's a local." Yet in one of the state's fastest-growing community…
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WHAT IF BETTER COMPLIANCE MEANT A BETTER CUSTOMER EXPERIENCE?

One of the most common pieces of feedback we hear about ComplyIQ isn't actually about compliance. It's that the customer journey is better. Compliance has traditionally added time to a payout. More…
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THE GAMING & MARKETING EDGE

What High-Performing Venues Do Differently  Gaming venues have more data, technology and marketing tools at their fingertips than ever before. But having access to them doesn't automatically translate…
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FRENCHVILLE CONTINUES TRANSFORMATION WITH MAJOR DIGITAL ROLLOUT

Frenchville Continues Transformation with Major Digital Rollout Frenchville Sports Club has continued its major transformation with the launch of Go Join, Go Dine and My Courtesy Bus from Spoke Technologies,…
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THREE TECHNOLOGIES EVERY GAMING MANAGER SHOULD SEE AT AGE

Compliance pressures are increasing, customer expectations are rising, and venues are looking for smarter ways to improve operations without adding complexity. At this year's AGE, Sint Technology Group…
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SMARTER VISITOR AND MEMBERSHIP MANAGEMENT FOR CLUBS, RSL’S, CASINOS AND COMMUNITY VENUES.

With 25 years of experience and a reputation for the best customer service in the industry, Circle is Australia's trusted and leading partner for visitor and member management. At AGE 2026, they're bringing…
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INNOVATION, TECHNOLOGY AND EXPERIENCE – PARTNER WITH US TODAY

At Circle, we have always focused on technology to provide innovative solutions. The CircleScan sign in system is designed to be intuitive and easy to use, ensuring a smooth experience for both the end-users…
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LOYALTY PROGRAM RESEARCH – FOR LOVE OR MONEY 2024

Each year the For Love or Money report provides the most comprehensive research on loyalty programs in Australia. The research tracks mainly the same indicators each year (with some new ones) to get an…
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ETHICS AND CONFIDENTIALITY FOR GAMING STAFF

No matter where we look these days, the news feeds are filled with what seems like a never-ending lack of morals and principles. And in today’s world of social media, what happens behind closed doors,…
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BEYOND COMPLIANCE: ADVANCED SKILLS FOR RGOS

Friend or foe? How will your customers perceive your RGO’s Your team has completed all the Advanced RCG training required and understands what to look for and how to handle incidents – but what…
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IT’S NOT JUST A CAR PARK…IT’S A VIP SERVICE OPTION

It’s a busy weekend and the club carpark is quickly filling up with members coming for dinner and a show. By 7pm when all the spaces are taken, five of your valued top tier customers turn up to spend…
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BUSTING LOYALTY MYTHS

How well is your loyalty program doing? Sure, you measure carded play, and turnover and visitation – all that hard data.  It tells you what percent of your customers are using their cards, what they…
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