Customer Service / Loyalty

All the latest customer service/loyalty news from the industry

Recent Articles

BASIC GUIDELINES FOR YOUR CUSTOMER SERVICE TEAM

We all appreciate the importance of a strong customer service or gaming host team and their effectiveness when it comes to our club or pubs bottom line. However, we rarely arm them with a set of guidelines…
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5 TIPS FOR CREATING AN IN-CLUB CX STRATEGY

Does your Club’s Strategic plan talk about customer service as being important? Does your Club unpack this strategic imperative and articulate a Customer Experience strategy that is actionable and accountable?…
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A DIVINE HAND IN RGOS SUCCESS: PARTNERING WITH CHAPLAINS FOR SAFER GAMBLING

Gamble Aware Week 2024 encourages people to reflect on their gambling and the gambling of those around them. It is also a good time for Clubs and Pubs to reflect on their harm minimisation practices, and…
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TOP 10 TIPS FOR LINKING SOPS TO CX GLORY

What does excessive staff turnover, high training costs, shrinking talent pools, extended operating hours and week-long trading days all have in common? They all pose significant challenges to delivering…
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BOOST IN-CLUB EXPERIENCE WITH 10 PROVEN TIPS FROM traCXio

What does increased market share, employee satisfaction, department-level profitability and genuine brand affinity all have in common? All are demonstratable outputs of a robust in-Club Customer Experience…
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ARISTOCRAT INTERACTIVE GAMING SYSTEMS – SIEZE THE MOMENT

Welcome to Day 3 of AGE! As we approach the grand finale, we invite you to seize the moment and visit the Aristocrat Interactive Gaming Systems stand. Today is your LAST chance to immerse yourself in our…
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HOW SENPOS CAN SHAPE THE FUTURE OF AUSTRALIAN HOSPITALITY VENUES.

For more than 35 years, the SENPOS point of sale (POS) team, in collaboration with Australian hospitality venues, has been designing and developing a best-in-class point of sale solution. An industry-specific…
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THE TOP 5 DRIVERS OF A SUCCESSFUL SERVICE CULTURE

A service culture is one where customers are the foundation of the business. When customers receive exceptional services, they remain with a company longer; they will also be more open to sharing your…
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INSIDER TIPS, TOOLS & TACTICS FOR GAMING /MARKETING MANAGEMENT

YOUR GUIDE TO GAMING MANAGEMENT & MARKETING TECHNIQUES USED IN THE GAMING INDUSTRY This intensive one day course covers the basic information you will need to understand all the latest gaming management…
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CASINO MARKETING, TECHNOLOGY & ANALYTICS + HOST PLAYER DEVELOPMENT CONFERENCES IN LAS VEGAS

Business travel is back, and all eyes are once again turned to Las Vegas. Our good friends at Raving have announced not one, but two great gaming conferences that will run back-to-back in July this year. The…
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TIPS, TOOLS & TACTICS FOR GAMING /MARKETING MANAGEMENT

YOUR GUIDE TO GAMING MANAGEMENT & MARKETING TECHNIQUES USED IN THE GAMING INDUSTRY This intensive one day course covers the basic information you will need to understand all the latest gaming management…
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REACHING AUDIENCES BEYOND TRADITIONAL CHANNELS – THE TRUE VALUE OF playAWARDS

Today’s consumers have become increasingly adept at tuning out traditional marketing messages. They fast forward through commercials, pay for premium ad-free streaming services, and turn a blind eye…
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