Marketing

All the latest marketing news from the industry

Recent Articles

,

STRONGER PROTECTIONS – NSW GAMBLING REFORM

The Minns Labor Government has announced a major Gaming Reform Package aimed at reducing gambling harm, strengthening anti-money laundering protections and increasing regulatory oversight across NSW. Key…
Read more

SMART TALENT. SMART CHOICES. SMARTER OUTCOMES

At Smart Talent, we connect exceptional people with exceptional businesses across the hospitality, clubs, and entertainment industries. Our boutique executive recruitment approach goes beyond matching…
Read more

GIVE YOUR VENUE A POINT OF DIFFERENCE – BUILD AN APP THAT SETS YOU APART.

If your venue app looks and functions just like everyone else’s, is it really Your venue is unique. Your app should be too. Four things a venue app should never be: 1 - a logo swap in a re-used template 2…
Read more
,

EAGLEi360’S CAMPAIGN AND COMMS MODULE GETS AN UPGRADE

EAGLEi360, the advanced Business Intelligence tool from Next Payments has taken Marketing, Communications, and Campaigns to a whole new level! Built for clubs, pubs, and hotels across Australia, EAGLEi360…
Read more
, , ,

THE GAMING & MARKETING EDGE

What High-Performing Venues Do Differently  Gaming venues have more data, technology and marketing tools at their fingertips than ever before. But having access to them doesn't automatically translate…
Read more
,

ARISTOCRAT TO TAKE CENTRE STAGE AT THE AGE 2026

The Australasian Gaming Expo (AGE) 2026 is set to be a stand-out show for Aristocrat as the company debuts ANZ-first products and solutions designed to help grow customers’ businesses.  With exciting…
Read more

Instagram

All Articles

SMS SENDER ID REGISTER GOES LIVE

The new SMS Sender ID Register has now commenced, providing an important new measure to help protect Australians from text message impersonation scams. Sender IDs are the names that appear at the top…
Read more
,

ELEVATE YOUR CLUB EXPERIENCE WITH REDEEMX MEMBERSHIP SERVICES

The hospitality landscape is changing, and with it, the expectations of every patron who walks through your doors. RedeemX is redefining the member experience with an all-in-one solution that simplifies…
Read more
,

TWIN TOWNS ROLLS OUT NEW COURTESY BUS PLATFORM & VENUE APP

  Twin Towns has launched My Courtesy Bus across its three venues, replacing its previous courtesy bus booking system and significantly increasing the capacity of its three-vehicle fleet. One…
Read more

TAB PAYS $2.7M FOR TELEMARKETING AND SPAM BREACHES

Tabcorp Holdings Limited (TAB) has paid more than $2.7 million in penalties after the Australian Communications and Media Authority (ACMA) found multiple breaches of spam and telemarketing laws by the…
Read more

BUSY IS NOT A STRATEGY WHEN IT COMES TO PROMOTIONS

Our partners at Raving Consulting are experts in the most similar market to Australian clubs – USA Tribal casinos. They have the same issues with high visitation of regular customers and balancing gaming…
Read more
,

MEASURING WHAT MATTERS: LOYALTY METRICS FOR CLUBS AND PUBS

In hospitality, it’s easy to focus on turnover, foot traffic and average spend but these numbers only tell part of the story. For club and pub operators, the real question is why guests come back. Understanding…
Read more