MASTER YOUR MARKETING WITH EAGLEI360

Elevate your venue’s marketing strategy with EAGLEi360, the advanced BI tool from Next Payments.

Custom designed for your pub, club, or hotel, EAGLEi360 gives you a complete, 360-degree view of your venue. From EGM performance and automated reporting, through to HR functionality and POS integration, EAGLEi360 has a module for every function of your business.

The Marketing Environment

In a fast-paced hospitality environment, events come as quickly as they go, promotions can be ever-changing, as can the demands of customers. In order to make the most of these opportunities, venues must be responsive, understand their consumer base, and meet the needs of members to build repeat visitation, spend, loyalty, and ultimately revenue.

Therefore, marketers require a tool that works just as quickly as they do: meet EAGLEi360.

Member View

To appeal to your customers, the first step would be to know them well. Using the Members feature in EAGLEi360, you gain valuable insights into your patrons – going beyond just a name and membership number. Understand each member’s favourite meals and drinks, interests, preferred visiting times, relationships with other members, and more.

In the age of personalisation, this data is everything. Member data allows venues to target specific promotions, campaigns, and offers to chosen members – maximising promotional uptake, visitation and ROI.

Campaigns

And this is where the Campaign module comes into play. Create and deliver targeted marketing campaigns for your members – no matter how big or small. Whether it is an F&B promotion, a ticketed event, or a personalised offer for high value members, manage it all through EAGLEi360.

From creation, to tagging, to publishing, to ROI, EAGLEi360 lets you manage your campaign from end to end.

Say goodbye to manually filtering through members and juggling multiple platforms – when EAGLEi360 can do all the campaign management and reporting for you.

Communications

Compose, create, and connect with members via the Communications module in EAGLEi360. From personalised text messages, to recurring emails, manage your member communications through the one platform.

Drawing member data, scheduling, and tracking your results from the one platform, communication management has never been easier.

Take Your Marketing to New Heights

With end-to-end management, data, reporting, and an easy-to-use interface, rely on EAGLEi360 to take your marketing operations to new heights, without the extra work. Allowing for a clear flow of information and data sharing between departments, integrate your venue like never before.

Want to see how EAGLEi360 could elevate your venue’s marketing performance? Head to https://www.nextpayments.com.au/solution/eaglei360 or contact us at