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Post pandemic loyalty – do you know what your customer’s experience expectations are?
In October 2021, the industry re-opened from the last lockdown. Fast forward 21 months and it is clear that customers and their expectations have changed. Consumers, now more than ever, are looking for more from their investment and with the increased cost of living pressures, are wanting to spend less for better value, and they…
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Will IT make the boat go faster?
The Single Thought that Will Focus Your Marketing Forever Goals, tasks and vision to answer a single question, “Will It Make the Boat Go Faster?” This is the story of how a British men’s eight rowing team’s Olympic gold victory will help you achieve success with your marketing goals. No, really. This is good stuff.…