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TikTok for hospitality: why venues are missing out not using TikTok
The Challenge: Moving Away from the Traditional Content While Instagram and Facebook have traditionally been the go-to platforms for hospitality venues, TikTok is emerging as a must have platform for venues looking to connect with audiences in fresh ways. It’s time to swap out perfectly styled food shots for authentic, humorous and relatable moments. Creating…
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Insider tips, tools & tactics: gaming / marketing
In today’s tough economic landscape, standing out is paramount. The key to unlocking success lies in optimising your primary revenue stream – gaming. Tailored for Industry Professionals. This course is perfect for pubs and small/medium clubs and is crafted for venue managers with operational backgrounds who want to better understand and maximise their gaming revenue.…
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Go with GSL – the all-inclusive loyalty card and benefits program from Next Payments!
What is the GSL Loyalty Program? Next Payments’ GSL Loyalty Program is an enhanced prepaid eftpos, loyalty, and promotions management program that maximises value for your venue and members. The GSL Program allows venues to take control of their membership and how they reward their members. It makes it super easy for clubs because the…
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Cyber security is now high risk and requires proactive management
The club, pub and casino industry in Australia are leaders in integrating emerging technologies – developing strategies and reinforcing decisions using the large amounts of customer data to help improve the customer experience. This combination leaves the industry vulnerable to hackers looking for large databases of personal information. Just this year we have seen a…
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Turning entertainment into revenue: how Quizzame brings patrons back week after week
To have a successful business in a club or pub the focus is no longer on just getting large numbers of customers through the door… real success comes from getting them to visit regularly. Any form of recurring income business model provides predictable revenue, cash flow stability, customer retention and lower customer acquisition costs. So…
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Boost in-club experience with 10 proven tips from traCXio
What does increased market share, employee satisfaction, department-level profitability and genuine brand affinity all have in common? All are demonstratable outputs of a robust in-Club Customer Experience (CX) strategy. With 10+ years working to enhance CX across the Club hospitality industries, these are traCXio’s top ten tips to deliver a more consistent in-Club Customer Experience.…
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Barringtons content creation | let US bring your vision to life!
At Barringtons, we understand the importance of compelling content in capturing the essence of your brand. With over 30 years of experience delivering best practice solutions across a range of industries, Barringtons are established market leaders. Our keen eye for detail and dedication to excellence ensures that we deliver exceptional results that resonate with your…
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Loyalty program research – For Love or Money 2024
Each year the For Love or Money report provides the most comprehensive research on loyalty programs in Australia. The research tracks mainly the same indicators each year (with some new ones) to get an idea of how people react to different customer loyalty elements and how this has changed over the years. This years highlights…
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Insider tips, tools & tactics: gaming / marketing
In today’s tough economic landscape, standing out is paramount. The key to unlocking success lies in optimising your primary revenue stream – gaming. Tailored for Industry Professionals. This course is perfect for pubs and small/medium clubs and is crafted for venue managers with operational backgrounds who want to better understand and maximise their gaming revenue.…
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Digital Australia 2024
Each year Datareportal.com publishes the Global Digital Report which provides insight into the world’s digital transformation. The report is further split by country and the Digital Australia 2024 report contains all the latest data, insights, and trends about how people in Australia use digital devices and services in 2024. Here are a few of the…
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Promotional checklist for time travellers
Promotional requirements never die. They just roll in month after month with gaping holes in time that need to be filled over and over again. Like time wraps, the need to fill promotional gaps has you transporting back and forth from one deteriorated, unproductive promotion to another. Today you see a shocking similarity in promotions…
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Game on: the 2024 AHG expo is almost here
One of the Australasian hospitality and gaming industry’s premier events is getting set to return – and it has big shoes to fill. The 2024 AHG Expo will be the first since last year’s record-breaking, history-making event, which drew record numbers and hosted many Expo firsts (including the largest ever lucky door prize, and the…
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