The granddaddy of all rewards programs – MGM’s M life, last week launched its’ own credit card – the new M life Rewards MasterCard, in partnership with First Bankcard, a division of First National…
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At a casino conference in Miami last week, leading research and casino specialist Roberto Coppola, Director of Global Market Research at YWS, offered an insight on how millennials are shaking the gambling…
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How well is your loyalty program doing?
Sure, you measure carded play, and turnover and visitation – all that hard data. It tells you what percent of your customers are using their cards, what they…
Despite rumours of its demise (usually by social media promoters), email remains the most trusted method of direct marketing and is a personal favourite for the majority of consumers in Australia.
According…
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Article courtesy of Clyde Mooney, PubTic.
Last week the NSW State Government announced a new chair and board for the Independent Liquor & Gaming Authority (ILGA). ILGA is a statutory decision-maker,…
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In this rapidly changing and disrupting world, CEOs are looking to marketers to understand and interpret the trends that are going on now and the impact they will have on the future of the business.
It…
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With four flagship dining establishments announcing their demise in the last two weeks, is it any wonder that people in the restaurant business are getting the jitters?
First, it was Mark Best announcing…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-06-05 21:13:422021-03-16 14:34:53IS THAT THE SKY FALLING….OR THE MARKET CHANGING?
MASTERCHEF TO OPEN HELLENIC HOTEL IN MELBOURNE
Article courtesy Clyde Mooney, PubTIC
Renowned chef and TV personality George Calombaris is extending his portfolio of authentic-but-modern Greek food…
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The Banktech Group Pty Ltd), one of Australia’s leading payment technology businesses, is diversifying its offering with the purchase of gaming services business, Global Gaming Industries.
The acquisition…
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Well over 25,000 people flocked to Club Marconi in western Sydney last Sunday to celebrate Italian Republic Day.
They were joined by a long list of dignitaries including Senator The Hon Concetta Fierravanti-Wells,…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-05-29 21:02:082016-05-29 21:02:08CLUB HOSTS ONE OF THE BIGGEST COMMUNITY EVENTS IN THE COUNTRY
Article and images courtesy of Clyde Mooney PubTic.
The North Queensland Cowboys’ Dream Believe Achieve hospitality program wrapped up last week, with graduates trained and assisted into jobs in bars…
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RSL NATIONAL 100TH CONFERENCE
6 June 2016 Sofitel, Collins Street, Melbourne
Sofitel, Collins Street, Melbourne
2016 will see the RSL National Conference commemorate 100 years of serving ex-service…
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MGM LINKS MASTERCARD TO REWARDS PROGRAM
CASINO NEWS: MILLENNIALS ARE NOT THE FUTURE, THEY’RE THE PRESENT, & WE’RE NOT GIVING THEM WHAT THEY WANT.
BUSTING LOYALTY MYTHS
HOW TO GET MEMBERS TO READ YOUR E-NEWS
LEGAL-HEAVY NEW BOARD FOR ILGA TO RULE LICENCE REGULATIONS
SIX THINGS CEO’S VALUE MOST FROM MARKETERS
IS THAT THE SKY FALLING….OR THE MARKET CHANGING?
PUB NEWS: MASTERCHEF TO OPEN HELLENIC HOTEL & ALL ABOUT THE NEWPORT IN PUBTIC MAGAZINE
BANKTECH ACQUIRES GLOBAL GAMING
CLUB HOSTS ONE OF THE BIGGEST COMMUNITY EVENTS IN THE COUNTRY
PUB NEWS: COWBOYS HELP YOUNG AUSSIES INTO PUB EMPLOYMENT
CONFERENCE CALENDAR – CHECK OUT THE FULL LIST OF DATES & VENUES