Adapted from an article by Peter Amsel, calvinayre.com
Unexpected positive outcomes increase a person’s willingness to take gambling risks, according to a new study out of the US.
Research shows that…
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Article by Samantha Wardman – CornerPost Consulting
A lot can be accomplished in a year – if that’s something you question, then perhaps look to Taylor Swift for inspiration. She earned $1 million…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-23 15:22:532016-01-23 15:22:53TOP TIPS TO MASTER YOUR CLUB’S DIGITAL MARKETING IN 2016
As you read this, the granddaddy of all Australian music events – Tamworth Country Music Festival - has been run and won for the 44th year in a row. It’s rated amongst the top 10 music…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-23 14:58:142016-01-23 14:58:14ENTERTAINMENT: CLUBS & PUBS CASH IN ON RURAL MUSIC FESTIVALS
In gaming, we would normally expect to see a fairly quick decline in our turnover into January and February as traditional holiday months, before we start to lift again in March. This gives us a couple…
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Article by Dennis Conrad, Raving Consulting, Reno Nevada
Here’s a great article from our friends at Raving Consulting in the USA. It was written nearly 20 years ago, but is as relevant today as it was…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-16 16:09:472016-01-16 16:09:47I AM YOUR CUSTOMER
FOSTER’S SUED IN U.S. FOR BEING ‘UN-AUSTRALIAN’
Article from Clyde Mooney, Managing Editor PUBTIC
Foster’s in the USA is being sued for being ‘un-Australian’ after a fan of the beer discovered…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-16 16:00:182016-01-16 16:00:18OVERSEAS NEWS: FOSTERS SUED FOR BEING “UN-AUSTRALIAN” & MACAU RATED PRIME TERRORIST TARGET
Here’s a 7 point plan of action for every marketer from author, entrepreneur and marketing guru Seth Godin
WHO are you trying to reach? (If the answer is 'everyone', start over.
HOW will…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-16 15:51:452016-01-16 15:51:45EVERY MARKETING CHALLENGE REVOLVES AROUND THESE QUESTIONS
Article by Jeff Gorovitz, Raving Consulting, Reno Nevada.
Boomers, Millennials, Technology and One-to-One Marketing
Our industry is going to have to change in order to thrive, and most of us know that.
Change…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-09 18:07:302016-01-09 18:07:30THE NEXT HOTTEST TRENDS IN GAMING?
If a customer were to ask any of your restaurant staff this question, are you confident they could provide timely, well-informed, professional advice?
If the answer is no, then you need to consider they…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-09 16:54:142021-03-16 14:34:54WHAT WINE WOULD YOU RECOMMEND?
Article by Geraldine Chua, Architectural Design
“Signature dishes, perfectly pitched drinks and impeccable service are an integral part of the eating and drinking experience, but a venue’s interior…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-09 09:31:382016-01-09 09:31:385 FAB AUSSIE CAFES, BARS & RESTAURANTS THAT MARRY FOOD, SERVICE AND DESIGN
Article By Janet Hawk, Raving Consulting Partner, Player Development and Marketing, Reno Nevada, USA
Three tips on how to start off the New Year with marketing savvy from a casino player development…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2016-01-09 09:08:422016-01-09 09:08:42HAVE YOU DONE YOUR CALENDAR & PROMOTIONS AND PLAYER REVIEWS YET?
Article by Howard Stutz, Las Vegas Review-Journal.
It's hard to miss Ainsworth Game Technology's new North American headquarters. The 291,000-square-foot building, currently under construction in the…
https://thedrop.com.au/wp-content/uploads/2021/02/Drop-Featured-image.jpg6301500https://thedrop.com.au/wp-content/uploads/2019/08/Logo.jpg2015-12-20 16:12:402015-12-20 16:12:40AINSWORTH ACQUIRES US COMPANY
UNEXPECTED SUNSHINE OR SPORTS WIN SHOWS INCREASE IN INCLINATION TO GAMBLE
TOP TIPS TO MASTER YOUR CLUB’S DIGITAL MARKETING IN 2016
ENTERTAINMENT: CLUBS & PUBS CASH IN ON RURAL MUSIC FESTIVALS
CHECKS TO PERFORM ON YOUR GAMING FLOOR POST CHRISTMAS.
I AM YOUR CUSTOMER
OVERSEAS NEWS: FOSTERS SUED FOR BEING “UN-AUSTRALIAN” & MACAU RATED PRIME TERRORIST TARGET
EVERY MARKETING CHALLENGE REVOLVES AROUND THESE QUESTIONS
THE NEXT HOTTEST TRENDS IN GAMING?
WHAT WINE WOULD YOU RECOMMEND?
5 FAB AUSSIE CAFES, BARS & RESTAURANTS THAT MARRY FOOD, SERVICE AND DESIGN
HAVE YOU DONE YOUR CALENDAR & PROMOTIONS AND PLAYER REVIEWS YET?
AINSWORTH ACQUIRES US COMPANY