INSIDER TIPS, TOOLS & TACTICS – GAMING/MARKETING

Designed for pubs and small-medium clubs, it is the perfect course for a venue manager with an operational background who wants to better understand and maximise their major revenue stream, or for a marketing manager/coordinator who needs a better understanding of gaming and player development & rewards.  It is also an ideal introduction for duty managers or other middle managers who want to understand modern gaming and marketing management. 

If you are new to the industry, or a middle manager wanting to progress and broaden your portfolio, this course with fast track your gaming/marketing knowledge in a practical way that you can action immediately.

The only industry program that addresses Player Development & Rewards – this concentrated, no-nonsense course is delivered in plain language that anyone can follow.

 

Insider Tips, Tools & Tactics covers subjects like:

Gaming

  • Basic gaming analysis for purchasing machines – what do I need to buy, what do I need to trade out
  • Negotiating machine purchases – (timing, conversions, warranties)
  • Where do I place different games/machines on the floor?
  • Setting an annual gaming budget and getting Board pre-approval
  • Smoking Vs non-smoking
  • To link or not to link – and how much will it cost me

Marketing

  • How to reach gamers in small venues.
  • Where do I get the biggest bang for my marketing buck with a small budget?
  • How to set a marketing budget.
  • What are the different types of gamers (including problem gamers) and how to identify them?
  • How to keep ahead of the competition.
  • How do I find out if I have a gap in my market?
  • How do I spoil bigger gamers in a small venue without spending a fortune?
  • What promotions work for what audience?
  • How to tell if your Rewards Program is building business or has become a cost of doing business
  • Player Development v Rewards

…and a whole lot more.

At the end of the course, you will walk away with a comprehensive reference guide to all the points covered in the course

HURRY – BOOK NOW TO SECURE YOUR PLACE

 

SYDNEY

MONDAY 22 MAY 2023

9AM – 5PM

LIVERPOOL CATHOLIC CLUB

424 – 458 Hoxton Park Road, Prestons NSW 2170

$499 + GST + Booking Fees

BOOK NOW >> 

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